A modern online experience that matches customers with money-saving and energy-saving rebates and programs
GAHANNA, Ohio, March 10, 2015 – AEP Ohio, a unit of American Electric Power (NYSE:AEP), is pleased to announce Energy ProfileTM, an intuitive, fun and interactive new online energy audit that provides utility customers with a 21st century journey to energy savings. Complementing the recent launch of AEP Ohio’s new website, Energy Profile is now available at aepohio.energysavvy.com.
AEP Ohio selected Seattle-based EnergySavvy, a cloud software company that has deployed solutions for utilities nationwide, to power Energy Profile.
After collecting simple information from customers about their home's structure, heating and cooling, appliances and energy habits, Energy Profile connects AEP Ohio customers to best-fit programs that will save them money and energy. And the tool provides useful energy information that's customized to each individual's dwelling.
"Energy efficiency is helping our customers save both energy and money, and as their utility, AEP Ohio has a unique role to play in providing the tools to educate and connect our customers to the programs that help them," said David Tabata, AEP Ohio's Consumer Programs and Marketing Manager. "Critical to the success of these offerings is the ability to engage large numbers of customers in the modern ways they expect and deserve. Energy Profile is one important way for customers to get to know AEP Ohio as their trusted energy advisor."
It even helps "already efficient" customers with tailored steps to go well beyond the basics. The goal is to drive participation in the utility's portfolio of energy and demand response programs to cost-effectively boost energy savings.
"We conducted an exhaustive search for online engagement tools and chose EnergySavvy for three main reasons," said Tabata. "They've created an experience that is easy for AEP Ohio customers to use, a visual design that reflects our modern brand and an approach that enables customers without an engineering degree to complete an online energy audit quickly."
"AEP Ohio is demonstrating its continued commitment to energy efficiency for its 1.5 million residential customers," said Aaron Goldfeder, CEO of EnergySavvy. "Energy Profile, powered by Optix Engage, is a welcoming front door to AEP Ohio's comprehensive set of energy efficiency programs."
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AEP Ohio delivers electricity to nearly 1.5 million customers of AEP’s subsidiary Ohio Power Company in Ohio. AEP Ohio is based in Gahanna, Ohio, and is a unit of American Electric Power. News and information about AEP Ohio can be found at AEPOhio.com.
American Electric Power is one of the largest electric utilities in the United States, delivering electricity to more than 5 million customers in 11 states. AEP ranks among the nation's largest generators of electricity, owning nearly 38,000 megawatts of generating capacity in the U.S. AEP also owns the nation's largest electricity transmission system, a 40,000-mile network that includes more 765 kilovolt extra-high voltage transmission lines than all other U.S. transmission systems combined. AEP's transmission system directly or indirectly serves about 10 percent of the electricity demand in the Eastern Interconnection, the interconnected transmission system that covers 38 eastern and central U.S. states and eastern Canada, and approximately 11 percent of the electricity demand in ERCOT, the transmission system that covers much of Texas. AEP's utility units operate as AEP Ohio, AEP Texas, Appalachian Power (in Virginia and West Virginia), AEP Appalachian Power (in Tennessee), Indiana Michigan Power, Kentucky Power, Public Service Company of Oklahoma, and Southwestern Electric Power Company (in Arkansas, Louisiana and east and north Texas). AEP's headquarters are in Columbus, Ohio. News releases and other information about AEP can be found at AEP.com.
EnergySavvy is a leader in enterprise software for the utility industry. Its Optix Demand-Side Management (DSM) System provides breakthrough customer engagement, automated program delivery and modern analytics and quantification. Over 25 utilities use Optix to deepen customer relationships while gaining greater control, transparency, and agility within their DSM operations. Learn more at www.energysavvy.com.
MEDIA CONTACTS:
Fay White
AEP Ohio
1-866-641-1151
aepohiomediarelations@aep.com
Dan Zasloff
EnergySavvy
1-877-217-2685
zasloff@energysavvy.com